Monday, August 22, 2011

MOXXEE Coffee news...sort of.

Perhaps in response to the grousing of Facebook likers and Twitter followers (and perhaps even this blog) Moxxee Coffee had a kinda sorta open house on Saturday, August 16 where they gave away coffee and cupcakes to a few people who heard about the event via social media.

Now it might seem that an open house would be a precursor to an actual opening, but as most things relating to Moxxee, there doesn't seem to be any rhyme or reason in why they chose to hold this event. Many people came expecting to be told that the coffee shop would be open the following week, but that was not the case. Attendees found out that this open house was not tied in any way to the actual opening, which is still unforeseeable.

The Moxxee folks say they can't find anyone to hire and therefore can't get the shop open. This is probably true; If someone applies for a job they usually need to be employed right away. With Moxxee's track record there is no way for a prospective employee to predict when they might begin to work.

At the event, though, we were able to get a look inside the shop and take a peek at its systems. The shop looks nice albeit a little barren of art and decor, but there are no systems. They do not seem to have given any thought to taking a customer's order or their money. There is no designated ordering spot or a pick up spot: a tried and true proven staple of coffee shops everywhere. The creaming and sugar station is hidden from view and hard to find.

My coffee seemed like the beans were stale; not surprising since they were probably roasted in anticipation of the original opening date two years ago.

Moxxee is a train wreck. A sad, disappointing train wreck. A good manager could get it back on track, but every day it remains closed makes that prospect more unlikely.

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